Bala is a DJ, producer and music content creator in
electronic music. she came to me trying to find her own persona, so that she could communicate it efficiently to her audience. We worked together on creating a logo so that she could use it on all her social media, but also on her visuals when she is playing at concerts or raves. the words she used to describe herself were: bubbly, elegant and cute. from that starting point we created a logo that had a lot of color and "bubblyness" and with a lot of detail since the main purpose of it is to be shown digitally. from there, we jumped straight to the colors, we chose some pastels to keep in line with that "cute" feeling to it, and added the pattern which adds a little groovyness to the whole brand identity.
electronic music. she came to me trying to find her own persona, so that she could communicate it efficiently to her audience. We worked together on creating a logo so that she could use it on all her social media, but also on her visuals when she is playing at concerts or raves. the words she used to describe herself were: bubbly, elegant and cute. from that starting point we created a logo that had a lot of color and "bubblyness" and with a lot of detail since the main purpose of it is to be shown digitally. from there, we jumped straight to the colors, we chose some pastels to keep in line with that "cute" feeling to it, and added the pattern which adds a little groovyness to the whole brand identity.
